Step 1: Choose what kind of account to verify But it pays to be prepared before you take that step. Getting verified on Facebook is as easy as filling out a single form. This makes it easier for potential customers to find your business. It also helps your Facebook Page show up higher in search results. The verified badge lets your audience know you’re authentic. Both large brands and local businesses can be verified on the platform. Getting verified on Facebook is a great way to establish brand credibility online. However, both of these programs have been discontinued.Ī verification badge is distinct from other badges available on Facebook, such as top fan badges or seller badges. You may have heard about gray checkmarks or Facebook Marketplace verification. What Facebook verification isn’tįacebook has simplified its verification process in recent years. Currently, individuals’ profiles also undergo verification when their audience reaches a certain size. Verification for Pages with large audiences has been required since 2018. The practice was then introduced to Instagram in 2014.įacebook verification is usually voluntary, but some kinds of accounts must be verified. Facebook followed suit with its own blue verification checkmark in 2013. Verifying social media accounts began with Twitter in 2009 as a way to mark genuine accounts of public figures or notable organizations.

A blue checkmark badge appears next to a verified account’s name: What is Facebook verification?įacebook verification is the process of getting an account or Page verified to show other users that it represents your authentic presence on the platform. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite.

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